Brand Discovery & Identity Creation

IDENTITY DEVELOPMENT

From uncovering an identity to evolving an established brand, creating a campaign, or becoming an extension of your team. Our work begins with understanding you, what you’ve built, and where you want it to go.

THE ATELIER JOURNEY

  • 30 minute free consultation call to discovery your story, your vision, and evaluate our fit.

    • Founder/company story

    • Business model

    • Vision

    • Mission/purpose

    • Current challenges

    • Goals

    • Audience

    • Competitors

    • Current brand perception

    • Desired brand perception

    • What success looks like

    • The Atelier Brand & Market Assessment 

    • The Atelier Brand Foundation 

    • The Atelier Keep-Evolve-Release 

    • The Atelier Creative Direction Deck

    • The Atelier Creative Brief

    • Brand Guidelines

    • The Atelier Final Brand Asset Checklist

    • The Atelier Migration & Launch Checklist

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